SELA is a brand new name to High-Rise. At the time of going to pixels, the 18 year old Californian has spent just 8 months making music but has already developed a distinct, muted style. Having been weaned onto cloud rap by Donky Pitch co-head-honcho Grinel, I reckon SELA’s music bears some resemblance to that of Friendzone and Main Attrakionz, as well as High-Rise absolute favourite Knxwledge. It’s sample-based but languid, lo-fi and side-chained, like your next-door neighbour is throwing a party. His latest release, Men Have Secrets, But No Mystery, came out earlier this month. Listen and download below:

SELA has gained some notable fans in his brief career, including Friendzone, Ryan Hemsworth and the A$AP Mob. Earlier this month, Prefix Magazine interviewed him and Pretty Much Amazing used his music to hoodwink Flying Lotus fans with an April Fool. Those eager for more SELA can find a Knx-like profusion of records on his Bandcamp. If you are new to this cloud rap thing, make sure you check out Main Attrakionz and the Green Ova Records crew, Executive Series, Clams Casino and Lee Bannon.


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